- Cliente Molinos Río de la Plata
- Servicio Branding & Identity. Packaging design.
- Año 2022
Background
Molinos Río de la Plata continues to develop innovative products for its brand Gallo Snacks and in this case launches the new line of sweet cookies 'Gallitas' trusting again in Grupo Berro for the design.
The project
Respecting the DNA built over more than 10 years, we made the naming and design of these new sweet cookies.
We designed the logo with the same typography we developed for the lines of Bizcochos, Crackeadas and Chips. And we defined a full and vibrant background to achieve a good differentiation with the rest of the family.
The result
Gallitas' design is colorful, young and relaxed, key codes to compete in such a competitive category.
