- Cliente Molinos Río de la Plata
- Servicio Branding & Identity. Packaging design.
- Año 2013
Gallo is the absolute leader of the rice category in Argentina. When they assigned us the brand redesign, we knew the responsibility was huge. We worked on very precise, surgical adjustments, so that the new brand stood for a real evolution compared to the previous one, without ever losing its essence, let alone its leadership.