Branding & Packaging – 2020
Cambiaso – tea Supremo
Cambiaso, chilean company of great history, asked us a couple years ago to redesign Supremo, a tea brand which is leader in its category and also a national icon.
In that moment, we did a successful design with a solid architecture for the whole line of products which allowed Supremo to stand out in the point of sale.
Cambiazo decided to launch some new teas and contacted us once again. In this opportunity, the challenge was to design a new premium tea called “Supremo Luxury” and a new Ceylán tea, “Supremo Mystic Ceylán”.
Both needed to show their individual virtues while being part of the brand identity.